Study Finds Few Teens Report Drinking and Driving on Prom Night Despite Peers' Beliefs

Each spring we are reminded of the driving tragedies that too often occur on prom night; however, there is encouraging news from the new 2011 teen driving study by Liberty Mutual Insurance and SADD (Students Against Destructive Decisions) that hopefully suggests fewer of these incidences will befall families this prom season.

According to the new national study of 2,294 high school students, only 6 percent say they have driven under the influence on prom night, a stark contrast to the perception of that behavior. In a 2009 study, 90 percent of teens felt their peers would be more likely to drink and drive after

prom than at other times of the year.

The Liberty Mutual/SADD study results offer some insight into a possible reason for the limited occurrences of drinking and driving by teens on prom night: policies or security measures are in place at most schools for these events. In fact, 89 percent of students reported that their schools have programs or policies in place to keep teens from engaging in illegal behaviors, such as underage drinking, at school-related functions. These include the presence of security guards or police (53 percent), organized transportation (35 percent), breathalyzer tests (15 percent) and other programs (8 percent).

"Underage drinking is never acceptable; however, these findings suggest that when schools enforce zero-tolerance measures at official functions they can be an effective way to curb that dangerous behavior behind the wheel," said SADD Chairman Stephen Wallace.  "On the flip side, however, the findings also suggest that when school enforcement is absent, drinking and driving is more prevalent."

Increased Dangers Beyond the School Grounds

Indeed, the Liberty Mutual/SADD teen driving study reveals that the three most frequent times of year that teens admit to having driven under the influence are all when school is out: summer (12 percent), New Year's Eve (10 percent) and the 4th of July (8 percent).

"Parents have a large responsibility to be vigilant in creating a safe driving  experience for their teens year-round, and cannot solely expect the schools and law enforcement to play that role," said Dave Melton, a driving safety expert with the Liberty Mutual Research Institute for Safety.  "Summer is right around the corner, and it's not too early for parents and teens to be establishing their summer guidelines and boundaries to promote safe, responsible driving."

Summer is an important time to focus on safe driving.  In 2009, the Insurance Institute for Highway Safety reported that there were 1,305 teen fatalities (alcohol and non-alcohol-related) in motor vehicle crashes between the months of May and August.  Alarmingly, the 2011 Liberty Mutual/SADD study shows that only few teens (8 percent) believe summer driving comes with a high degree of danger.

Helpful Tools and Resources to Rule the Road

The Liberty Mutual/SADD teen driving study is part of a robust library of resources for parents and teens to navigate the early driving years. Helpful, easy-to-navigate tools are found at , including a Parent/Teen Driving Contract designed for families to jointly discuss responsible driving habits, and to customize mutually agreed consequences and rewards for behaviors such as cell phone use, text messaging, speeding, seat belts, alcohol and other drug use, and curfews.  Additionally, the website provides state-by-state teen driving laws, practice permit tests,  and video demonstrations of safe driving techniques.

Liberty Mutual's ongoing campaign to promote safe, responsible driving was recently lauded by Ace Metrix, an authority in television advertising effectiveness. Ace Metrix's industry study on auto insurance ads, released in March, found Liberty Mutual's anti-texting while driving ad featuring Oprah Winfrey to be the most effective of 136 insurance ads over the past year, based on the Ace Score measurement of reaction by randomly selected viewers across the U.S.

SOURCE: Liberty Mutual

About the Study

Liberty Mutual and SADD commissioned ORC International, an InfoGroup Company, to conduct a qualitative and quantitative study to measure teen driving attitudes and behaviors. The study was initiated with a series of five focus groups held in Harrisburg, Pa., and San Francisco in October 2010.  The study also involved studying a total of 2,294 teens in eleventh and twelfth grades from 28 recruited high schools across the country in January 2011.  Overall findings for the study can be interpreted with a 95 percent confidence interval with an error margin of +/- 2.02 percent.

12 comments (Add your own)

1. Jeameva wrote:
Herbal Propecia Stop Hair Loss Viagra 100mg 4 St Preis Amoxil Without Prescription priligy realmente funciona Get My Canadian Drugs Levitra 20mg Prix

Fri, December 28, 2018 @ 2:59 AM

2. Jeameva wrote:
Buy Diflucan Single Dose Buy Citalopram Mail Online Uk Puedo Tomar Viagra Hipertension generic 5mg cialis best price Order Viagra Online Overnight Delivery Pharmacy24online Amoxil 500 Mg cialis price Cialis Vendita Viagra Generico Contrassegno Priligy Cuanto Dura El Efecto Costo De Priligy canadian pharmacy cialis 20mg Achat Kamagra Canada

Sat, January 19, 2019 @ 6:13 AM

3. Jeameva wrote:
What Is Keflex For Dogs Amoxicillin 250mg generic levitra for sale in us Propecia Online No Prescription Hair Growth Diflucan Online Rx Pharmaceutical Vendita Viagra In Francia Prix Cialis Generique cialis 5 mg best price usa Levitra 10 Mg Orosolubile Prezzo Farmacia How To Buy Amoxicilina Without Dr Approval Kamagra Kaufen Gunstig Usar Propecia El Viagra Te Hace Durar Mas viagra Viagra Ligne Pas Cher Celexa No Prescription Amoxil Mrsa Cialis Mujer Viagra Generique Arrow Lloyds Pharmacy Propecia cialis Cialis Vendita Online Levitra Acquisto Farmaci

Mon, January 28, 2019 @ 10:55 AM

4. wrote:
Your method of describing all in this post is actually fastidious,
every one be capable of without difficulty be aware of it, Thanks a lot.

Thu, November 14, 2019 @ 7:51 PM

5. wrote:
Hi, Neat post. There is an issue along with your site in web explorer, would check this?
IE nonetheless is the market leader and a large part of people will
omit your magnificent writing due to this problem.

Mon, November 25, 2019 @ 11:22 AM

6. wrote:
I enjoy what you guys tend to be up too. This sort of clever work and coverage!
Keep up the terrific works guys I've you guys to my own blogroll.

Sat, November 30, 2019 @ 1:19 AM

7. wrote:
Hi! I could have sworn I've been to this blog before
but after reading through some of the post I realized it's new to me.
Nonetheless, I'm definitely delighted I found it and I'll be book-marking
and checking back frequently!

Fri, December 6, 2019 @ 12:42 AM

8. wrote:
Howdy just wanted to give you a quick heads up.
The words in your article seem to be running off the screen in Ie.
I'm not sure if this is a format issue or something to do with web browser compatibility but I figured I'd post to let you know.
The design look great though! Hope you get the problem fixed soon. Cheers

Sat, December 7, 2019 @ 3:44 AM

9. wrote:
Woah! I'm really enjoying the template/theme of this site.
It's simple, yet effective. A lot of times it's tough to get
that "perfect balance" between usability and visual appeal.
I must say that you've done a amazing job with this. Also,
the blog loads extremely fast for me on Safari. Excellent Blog!

Fri, January 3, 2020 @ 12:36 AM

10. wrote:
I could not resist commenting. Well written!

Sun, August 9, 2020 @ 8:11 PM

11. wrote:
It's remarkable in support of me to have a website, which is valuable for my
experience. thanks admin

Thu, August 13, 2020 @ 9:55 PM

12. wrote:
Everything composed made a great deal of sense. However, think
on this, what if you added a little content? I am not saying your information is
not good., but what if you added something that grabbed people's
attention? I mean Commercial Truck Insurance - Houston, TX is
kinda boring. You ought to glance at Yahoo's front page and
see how they create news titles to get viewers interested.
You might add a related video or a related pic or two to get readers interested about everything've written. In my opinion, it might bring your
posts a little livelier.

Wed, August 26, 2020 @ 7:48 AM

Add a New Comment


Comment Guidelines: No HTML is allowed. Off-topic or inappropriate comments will be edited or deleted. Thanks.

Contact Us

Warriner & Associates Insurance, Inc.
11111 Wilcrest Green, Suite 101
Houston, Texas 77042
Phone:713.785.5252 Fax:713.785.0688